.2Performant, a Romanian modern technology and associate marketing answers business, announced on Monday, September 9, at the Bucharest Stock Market, that it wants to obtain the Profitshare partner networks in Romania and also Bulgaria coming from Conversion Advertising And Marketing. Concurrently, Dante International, the proprietor of eMAG, will certainly end up being an investor in 2Performant.On September 6, 2Performant’s Panel of Directors wrapped up a preliminary agreement to acquire the Profitshare.ro and also Profitshare.bg affiliate networks had through Sale Advertising S.R.L. as well as Sale Advertising EOOD.
The arrangement lays out the principles of the purchase as well as is not officially binding, conforming to the business press pointed out through Economedia.The procedure includes the transmission of the Profitshare organization lines from Transformation Advertising S.R.L. as well as Transformation Advertising EOOD (as sellers) to 2Performant (as the shopper). Dante International S.A.
(bulk investor of Sale Advertising S.R.L.) will certainly belong to your business transfer arrangement as a surety.” When the Profitshare purchase is actually completed, our experts will definitely increase our current capability and also diversify our client portfolio in both Romania as well as Bulgaria. We still possess a handful of necessary steps to accomplish, yet I am actually self-assured that the staffs associated with the transaction on both sides will take care of to accomplish them successfully. Our experts are going to reveal our post-acquisition plans after wrapping up the investment according to the ultimate contract,” pointed out Dorin Boerescu, Chief Executive Officer as well as Co-Founder of 2Performant Network.The transaction price is actually RON 4.3 million, and also will definitely be actually spent 55% in cash and also forty five% in 2Performant portions through a capital increase..” 2Performant is actually a youthful as well as powerful company with worths that reverberate with our company.
Our company anticipate that, after the deal is settled, the Profitshare service blended along with 2Performant will definitely deliver better value to its customers,” stated Tudor Manea, General Manager of Dante International SA.2Performant likewise notes that a number of steps stay to complete and also settle the transaction, such as the successful fulfillment of the as a result of persistance analysis by 2Performant.Profitshare was launched in 2012 as well as presently has a portfolio of 250 affiliate plans (featuring the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Photograph source: the business).