.Kanya Maha Vidyalaya (Autonomous) consistently volunteers in coordinating a variety of informative plans to boost understanding and employability skill-sets of the pupils.. Jalandhar, December 8, 2024: Kanya Maha Vidyalaya (Autonomous) constantly takes initiatives in coordinating different useful systems to improve understanding as well as employability abilities of the students..In extension along with these initiatives, a one-day workshop was organized at Eastwood Town, Jalandhar, for the students of Undergraduate of Job & Master of Vocation (Retail Monitoring) by PG Team of Retail Management at PUMA Retail Label Outlet..The information person Ashwani Kumar accustomed the trainees on the subject “Effect of Retail Store Concept and Shop Layout on Consumer Mind”..The sessions aimed to find exactly how various components such as store format, signs, lighting, and also item positioning influence consumers’ perceptions, emotions, and also decision-making procedures..The sessions looks for to supply actionable knowledge as well as functional strategies for generating store layouts that attract as well as keep clients, leading to increased engagement and also commitment. Students achieved expertise regarding the methods for enhancing shop designs to facilitate hassle-free navigating, enrich product positioning for boosted purchases, as well as strengthen brand name identity by means of logical concept choices.
Through paying attention to these aspects, the workshop offered actionable understandings and also useful strategies for generating store atmospheres that certainly not simply draw in and interact consumers yet also foster support and also drive service excellence..Head Prof.( DOCTOR) Atima Sharma Dwivedi directed and inspired all the students and lauded the initiatives of the HoD Doctor Rashmi Sharma and also professor of Retail Control for directing them in the direction of a safe and also luminous future.